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Friday, April 11, 2008


I havent yet found out the correct term but for now, lets call it "the Pied Piper effect". Remember the story? It's quite grimm. With the man with the flute leading the children from the town and hiding them in a cave. One version even says he led him to drown in the river, just coz the townsfolks didnt pay him what was promised after he got all the rats out, and he wanted revenge, thus the "kidnapping" of the town children.
But what I want to talk about is retail pied piper effect. Has it even happened to you? Joel was the one who talked about it first altho Ive noticed it about me since high school. I just didnt have anyone to talk about it and Ive gotten used to it happening. Happens all the time, but is limited only to retail. Happens in malls, stores, boutiques and such. Several times Joel and I put the whole thing to a test. We went inside a store well-known for it being empty, snob and having not much costumers. Aside from the attendants being snobs, the store carries weird stuff. Not something you'd check out often. We went in. Viola, just as expected, around 9-12 individuals followed into the store and browsed. Test checked. We went out and came back 2 hours later, saw no people in the store. We went in again, just for the heck of it, once again about 7 came in right after. People tend to crowd in on me. If I go to a remotely far corner of a shop to look at something, chances are 5 other people would be looking over my shoulder in 2 minutes flat, looking at the same item that I am. What is it? We find it amusing. We play with the whole thing, just for the fun of it. I go into an empty store, give it 2-5 minutes, there would be a big crowd behind me now in the store. This doesnt happen only once or twice or thrice. It happens all the time. But this only happens in retail. Not in theaters or school or anywhere else. Only at boutiques, shops, malls.

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